The eDirtarena grew out of a simple but big vision: We want to make motocross as well known as football.
Anyone who has ridden across a motocross track once immediately understands why this sport thrills people.
And yet many people never dare to try motocross themselves. The hurdles seem big at first: no motorcycle of your own, no suitable protective gear, no experience, no suitable terrain or simply the uncertainty before that first lap.
That’s exactly what we wanted to change.
Our idea was to make getting started in motocross as easy and accessible as possible. Inspired by the concept of a go-kart track, the vision of an indoor motocross arena took shape – where visitors simply arrive, get equipped and ride themselves under professional guidance.
The indoor solution was a key part of our concept from the very beginning. Motocross shouldn’t depend on the weather, the season or track conditions. Here the riding experience can be planned reliably – in rain, cold, heat or snow.
The focus on modern e-motorcycles was a deliberate decision too. They are quiet, emission-free in operation and especially easy to ride. That makes them perfect for kids, families, adults and everyone who wants to experience motocross for the first time in a taster course.
That’s why, to this day, our focus is deliberately on beginners.
We don’t just want to offer a track to experienced riders. We want to thrill people who may never have sat on a motorcycle before.
Without performance pressure. Without any inhibitions. Without your own motorcycle or gear.
But with professional guidance, a safe concept and plenty of riding fun.
Because every motocross fan once had their very first lap.
Maybe that very lap begins with us.
